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Google Display Exam Practice Test Sample Questions:

1. You are considering a YouTube standard autoplay ad for your client's ad campaign. The YouTube standard autoplay ad is a 300x60 ad, and allows 30 seconds of playtime. What limitation does YouTube place on this ad type that you must inform your client about?

A) The ad will only play if the user clicks on the ad.
B) The first 30 seconds of the video will automatically play, but without sound.
C) The video ad must have a companion file that will load when the user clicks the autoplay ad. The companion file loads a 950x500 video.
D) The video length cannot be more than 2 minutes total when the user clicks the ad.

2. Sally has multiple campaigns for her company's products in Google AdWords. She wants to see and edit the details of all the ad groups in her AdWords account. Which one of the following approaches is the best choice for Sally to see and edit details of all the ad groups in her AdWords account?

A) Sally can see all of the Ads from the online campaigns page, but she can only edit the ads one at a time.
B) Sally should use the Ad groups tab from the All online campaigns page of her account.
C) Sally should use the downloadable AdWords editor for this feature.
D) Sally should use the Ad groups tab from the Active Campaigns tab of her account.

3. You work as a consultant for uCertify Inc. You are managing Google AdWords campaign for the company. You launch a new display campaign. After two weeks of launching the campaign, you plan to exclude additional sites and change bids. According to AdWords display best practices, what should you do before making significant changes to your display campaign?

A) Wait until your campaign has accrued five or more conversions and 100 or more clicks per site.
B) Wait until your campaign has accrued fifty or more conversions and 1000 or more clicks pe r site.
C) Wait until your campaign has accrued 100 or more conversions and 1000 or more clicks pe r site.
D) Wait until your campaign has accrued one or more conversions and fifty or more clicks per site.

4. Which of the following is the least value for the maximum CPC bid?

A) US$1.00
B) US$0.10
C) US$0.01
D) US$1.01

5. Why is it important for a Google AdWords ad on the Google Content Network to be marked as
Family Safe?

A) So that the ad would not be blocked by Google and Yahoo
B) So that the images can show in search results
C) Many Google Content Network partners only accept family safe ads
D) To reduce the cost per click

Solutions: